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Blog
Insights on higher education, plus the latest updates on our company and product.

James Cryan
2 min read
Exploring Willow Recommendations: A Counselor's Guide to List-Building and Exploration
While Willow recommends quality programs likely to be a good fit for students, don’t overlook the importance of the "Program Review"...

James Cryan
3 min read
"College isn't for me." How do we best support this group of students?
Supporting All Students and Diverse Paths: A Guide for Counselors on Professional Pathways Legacy college counseling and navigation...

James Cryan
2 min read
What is Return on Investment (ROI)? And Why does it Matter?
Return on Investment (ROI) is a metric used to evaluate the financial return you get from investing money, time, or other resources into...
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